Tesco Health Report

The report seeks to change eating habits, encouraging more healthy balanced diets, that at the same time are sustainable for the planet. This was the result of the work Tesco did with the British Nutrition Foundation and their Eat Well Guide, also supported by the NHS.

The brief’s aim was to produce a Tesco branded, visually compelling and engaging to read communication piece for stakeholders as well as consumers. While following the guidelines, and choosing and editing from the vast Tesco image library, we designed a memorable report, supported by strong imagery and a dynamic pace.

In collaboration with Teneo